Manufacturer
Samsung Electronics
KR (Suwon, 1969, KRX:005930): Ballie home robot since CES 2020, shelved per Forbes (03/2026); no launch.
- South Koreacountry · Suwon
- 1969year founded
- KRX:005930stock exchange
- 1models tracked
Key facts
- CountrySouth Korea
- Founded1969
- Models listed1 (with price: 0)
- CategoriesHome robots
- Models with a Polish seller0 of 1
Ballie, a small rolling ball robot first shown at CES 2020, was meant to be Samsung's answer to the role of home AI assistant. But six years and repeated delays later, according to a Forbes report from March 2026, the project has effectively been shelved and remains an internal "innovation platform" of the group with no confirmed consumer launch date.
Unlike the other firms on this list, Samsung is not a robotics maker in the strict sense but a consumer electronics giant (Suwon, South Korea, founded in 1969, listed on KRX:005930), for which Ballie is a side project rather than a core business line.
There is therefore no question of a price, a sales specification or distribution in Poland; today Ballie is an example of the caution of electronics groups toward the home robot market rather than of a real product offer.
History and development
Samsung Electronics is a conglomerate from Suwon, South Korea, founded in 1969 and listed on the KRX exchange under the symbol 005930. In the world of robotics it is not a manufacturer in the strict sense but a consumer-electronics giant that treats robots as a side activity. Its best-known project is Ballie, a small ball-shaped robot first shown at CES in January 2020. It was meant to become an AI-based household assistant that rolls around the home and controls the smart home. According to Forbes reports from March 2026, after six years and repeated delays the project has effectively been shelved and remains an internal innovation platform with no confirmed consumer launch date. We give no other parts of the group's robotics history, since available sources do not confirm them. The takeaway for readers is simple: the mere fact that a large corporation shows a robot does not mean it will reach the shops. The market context for home robots is described in “1X Neo Home Robot on Pre-Order”, and a general overview in the home robots category.
Portfolio
Samsung's portfolio in our roundup holds one robot: the Samsung Ballie. It is a small ball designed as a home assistant, with a smart-home control function, shown in 2020. Its status is withdrawn: according to reports from February 2026 it never reached a commercial launch, and part of the information about withdrawal from sale in the US comes from a single source and should be treated with caution. We do not know its dimensions, weight, runtime or price, since they were never published as a binding sales specification. Ballie is therefore today more an example of a concept than a product that can be bought. How to assess such announcements is explained in “How to Read a Robot Datasheet”. Anyone looking for a home robot that will actually reach customers should look at the home robots category and the home section. The absence of a verified specification is in this case information in itself: in six years the manufacturer has not decided to sell, so there is nothing to compare with robots that have prices and distribution channels. For an editorial team the entry has mainly contextual value.
Market position
In the home-robot market Samsung today looks more like an observer than a participant. Competitors have shown things closer to sale: LG Electronics presented the LG Q9, Amazon.com has the Amazon Astro, and 1X Technologies takes orders for the 1X NEO humanoid. Against this background Ballie stands out for the idea, not the execution. Samsung's strength is the scale of the group and its ecosystem of smart-home devices that a robot could tie together; its weakness is the lack of a launch date six years after the first showing. The case illustrates the caution of electronics groups toward the home-robot market, where cost, safety and usefulness still do not meet in a mass-market offer. We have no data on Samsung's robotics investment plans, so we do not assess them. Samsung's position could change if the group decides to return to the subject with a finished product, but today there is no confirmation of that. We therefore follow announcements rather than assess offers.
Presence in Poland
Ballie is not available in Poland or anywhere else, because it never went on consumer sale. There is therefore no price, specification or distributor to speak of. Samsung is of course present on the Polish market as an electronics maker, but that does not translate into a robotics offer. If you are looking for a home robot you can buy in Poland, check the description in the home robots category and the cost advice in “How Much Does a Humanoid Robot Cost in 2026”. If you are interested in home automation, proven devices such as vacuum cleaners or kitchen robots make more sense for now than announcements with no date. The prospects of home robots themselves are covered in “1X Neo Home Robot on Pre-Order”.
Editorial verdict
Samsung Ballie is an announcement that has not become a product in six years. For a Polish reader it is neither a purchasing option nor a promising market signal, more of a cautionary tale. For now, choose a robot that has a price and availability. Those interested should follow the group's official announcements and until then not base plans on this project. There are no dates or prices, so there is nothing to plan around.
Samsung Electronics
Models by this manufacturer
- concept